Customers are now able to conveniently access an array of innovative financial products under one roof
By George Gichuki
What stands out :
. Acquisition will solidify the visibility of NCBA’s brand
. AIG Kenya will leverage NCBA’s resources, expertise, expansive network as well as products and services
. NCBA will tap into Kenya’s insurance with a value of Kshs. 309 billion
In a bold and strategic move that strengthens its presence in the financial industry, NCBA Group has now fully acquired AIG Kenya Insurance company. This development marks a significant milestone, as NCBA Group was previously a minority shareholder in AIG Kenya for over eighteen years.
AIG Kenya, known for offering innovative general insurance products to corporates, small and medium enterprises (SMEs), and individuals, is now a member of the NCBA stable. This acquisition adds to NCBA’s ecosystem, which includes NCBA Investment Bank, NCBA Leasing LLP, NCBA Bancassurance Intermediary , NCBA Bank Uganda, NCBA Bank Tanzania, and NCBA Bank Rwanda.
Strengthening customer offerings
Mr. John Gachora, NCBA’s Group Managing Director, was confident that the acquisition will solidify the market presence and visibility of the NCBA brand stating : “We are excited to welcome AIG Kenya to the NCBA family, and this acquisition will enable our customers to conveniently access all their financial products under one roof.” He further emphasized : “With insurance increasingly becoming a basic financial need for the type of customers we serve, an ecosystem of NCBA’s physical and digital distribution platforms and AIG Kenya’s insurance capabilities will unlock opportunities to catalyze deeper insurance market penetration in Kenya and the East Africa region.”
Value for customers
The insurance industry in Kenya and regionally is characterized by cut-throat competition. This acquisition is therefore expected to enhance AIG Kenya’s visibility. In that respect, Stella Njunge, the chief executive officer of AIG Kenya noted : “The acquisition marks a significant milestone in our company’s evolution. NCBA’s resources, expertise, and expansive network will enhance our capabilities, allowing us to offer a broader range of products and services, improve our operational efficiencies, and provide greater value to our customers and partners.”
With this acquisition, NCBA Group is set to tap into Kenya’s lucrative insurance industry, valued at Kshs. 309 billion. Despite the economic challenges that are currently prevailing in the country, the industry continues to register a compound annual growth rate of 10%.
By and large, this strategic move places NCBA at a vantage point of expanding its footprint in the insurance industry and strengthening its financial services offerings across the East African region.