The gaming revolution in Kenya just got a major boost. LG Electronics East Africa, in partnership with Safaricom PLC, delivered an unforgettable experience at the Safaricom Gaming Conference, bringing cutting-edge technology and immersive entertainment to the heart of Nairobi’s gaming community.
Hosted at the Michael Joseph Centre, the conference drew hundreds of gamers, developers, tech innovators, and industry leaders from across the continent. It provided a platform to explore the opportunities and challenges shaping Africa’s fast-growing gaming ecosystem, while also spotlighting Kenya’s potential as a regional gaming hub.
Immersive Gaming, Powered by LG
As the official electronics partner, LG showcased its 4K OLED and QNED TVs, alongside the powerful LG XBOOM Bluetooth speakers, creating an immersive sound and visual experience that elevated gameplay to cinematic levels.
Jane Kariuki, LG Electronics Regional Head of Marketing, East Africa, said the partnership was a statement of commitment to supporting innovation and youth talent in Kenya:
“We are proud to have partnered with Safaricom to make this conference a success. It was inspiring to see the passion and talent of Kenya’s gaming community. Our home entertainment products are designed to deliver unmatched viewing and listening experiences, making it easier for gamers to enjoy their entertainment while pushing the boundaries of what is possible.”
LG’s OLED and QNED TVs are renowned for their ultra-low input lag, 1ms response time, and Dolby Vision HDR support at 4K 120Hz, ensuring smooth, responsive gameplay with vibrant, true-to-life graphics. With features such as VRR, ALLM, HGiG, and Game Optimizer Mode, these TVs provide gamers with a competitive edge while maintaining stunning picture quality.
Safaricom’s 5G Connectivity Meets Smart Entertainment
For Safaricom, the gaming conference is more than just about fun; it is about building platforms where innovation meets opportunity. Fawzia Ali-Kimanthi, Chief Consumer Business Officer at Safaricom PLC, emphasized the broader vision:
“The success of the Safaricom Gaming Conference is proof that Kenya is ready to join the rest of the world. At Safaricom, we believe in powering the youth and building platforms where skills can turn into careers, innovations, and thriving communities. With partners like LG East Africa, we are excited to continue scaling up this space.”
The collaboration between LG and Safaricom goes beyond gaming. It is part of a strategic partnership that showcases how LG’s Smart AI-powered home appliances and Safaricom’s 5G connectivity can seamlessly integrate to redefine modern living. From entertainment to productivity, this partnership aims to shape the next frontier of smart homes and digital lifestyles in Kenya.
Kenya’s Gaming Future Looks Bright
The Safaricom Gaming Conference was a declaration that Kenya is ready to take its place in the global gaming industry. With world-class technology, blazing-fast internet and a growing community of passionate gamers and developers, the future of gaming in Kenya looks brighter than ever.
The collaboration between LG Electronics and Safaricom highlights how tech innovation and connectivity can create meaningful opportunities, from powering immersive gaming to enabling smart homes. For Kenya’s youth, it signals a new era where passion and technology converge into thriving industries.
