M-PESA  PARTNERS WITH ONAFRIQ, ENABLING THE FLOW OF REMITTANCES TO ETHIOPIA

M-Pesa   has signed an international money transfer agreement with Onafriq, Africa’s largest digital payments network, operating in  forty  African countries, to help streamline remittance flows to Ethiopia. M‑Pesa  provides individuals with quick and easy financial services through a mobile phone. Users do not need a bank account. Through the agreement, individuals within Ethiopia will be  able to receive remittances from different parts of the world through M-Pesa. This is  based on the authorisation received from the National Bank of Ethiopia to start the remittance service in July 2023.

Strong remittance

Last year, the World Bank stated that the remittances flow to countries in sub-Saharan Africa reached $54 billion in 2023 – an increase from the previous year’s gain. This increase was driven by strong remittance growth in countries like Mozambique, Rwanda and Ethiopia. While this increase is a move in the right direction, there is work to be done. The receipt of remittances plays a crucial role in reducing poverty as well as the  Gross Domestic  Product  (GDP)  of a country.  The  director general of Ethiopian Diaspora, Mohammed Endris, previously noted this, stating that in some countries,  remittances take up to 40-50% of the GDP. The remittance sent by the diaspora to Ethiopia is 5%.  A partnership such as the one between M-Pesa  and Onafriq will enhance  this figure.

The incorporation of international money transfer capability into its offering allows M-Pesa  to tap into and leverage Onafriq’s extensive network, connecting 500 million mobile money wallets and 200 million bank accounts. This vast reach enables domestic and cross-border disbursements and collections, card issuing and processing, agency banking  and treasury services.  “Our goal is to make payments easier, and the incorporation of International Money Transfer services into M-PESA serves that purpose perfectly,” said  Paul Kavavu, general manager, Safaricom, Ethiopia.   “ Ethiopia generates more than five billion USD in remittances annually and this partnership will provide the Ethiopian Diaspora with an easy and fast formal channel to send money to their loved ones in Ethiopia,” he added.

Digital transformation

According  to  Nika Naghavi, group head of growth at Onafriq,  the partnership will directly stimulate the realisation of Ethiopia’s digital transformation strategy. The strategy – dubbed  ‘Digital Ethiopia 2025 –   places emphasis on enabling systems through digital transformation, of which digital payments form a crucial part. The country’s solution to this includes ensuring financial inclusion, innovation in the banking system and the adoption of innovative solutions. “We have always believed that payments should be a simple process, as simple as a phone call – connecting individuals through increased access,” said Naghavi.  “ The agreement with M-Pesa  extends our reach in Africa even further and strengthens our position as the largest payment network on the continent. We are confident that this partnership will positively impact economic growth and the achievement of greater sustainable development goals,” he added.

The service complements Ethiopia’s efforts to generate foreign currency inflow through formal channels, offering a safe, inclusive and reliable service to customers through M-Pesa.