By Alex Muriithi.
Jubilee insurance has launched a new insurance policy product by the name Imarisha Jamii that is intended to aid the low income earners in times of health risks.
The new product will be accessible via mobile phones and will cater for services like personal accident and disability insurance as well as medical insurance.
Premiums for this product will be as low as sh.20 per week and the subscribers will access hospital cash, funeral benefits and disability cover of up to Sh100, 000 and get cover of up to Sh10, 000 hospital cash when admitted for more than three nights.
Speaking during the launch Jubilee Holdings Regional C.E.O Mr.Julius Kipng’etic said that, with affordable premiums and ease of access using the mobile phone, Jubilee Insurance is not only disrupting the traditional model of providing insurance services but also revolutionizing the way insurance business is conducted, by developing more products that are responding to customer’s needs.
Imarisha Jamii can be accessed by simply dialing *643# on your mobile phone and following the prompts to sign up, make payments, access policy details and make claims.The product will cover everyone in the age bracket of 18-75.
The Head of retail Jubilee Insurance had this to put across during the launch.“Most low income earners earn their wages daily and when they are too sick to work, their families are often unable to meet their daily needs. Imarisha Jamii has been designed to mitigate against that as it provides hospital cash – for those who have been hospitalized for 3 nights or more and cover for death and disability,we know that Kenyans work hard and in case of illness we don’t want them to be worried about loss of income. With Imarisha Jamii we’re providing a flexible and affordable insurance cover for everyone that is easy on the pocket and tailored to fit your finances, with monthly rates as low as Sh150, and weekly rates as low as Sh20.”
In attendance was also the Health Principal Secretary Peter Tum who recognized Imarisha Jamii as an innovative product that is bringing all Kenyans into the insurance bracket and increasing insurance penetration in Kenya, had this to add ,“The general public has mostly been locked out of insurance because of high premiums but this micro insurance product levels out the playing field and helps safeguard everyone against risks that may arise in their day to day activities. We all want assurance that our loved ones are provided for in the event that we fall sick and Imarisha Jamii is providing that assurance.”
Imarisha Jamii also has a Group, Family and Chama option that allows those in groups and with families to get cover for their dependants.The association says only 20 % of Kenyans have health cover,with a large number of approximately 9.5 million Kenya only having the National Health Insurance Fund (NHIF).